Britain’s Duke of Cambridge and its sportsroyalty David Beckham have joined forcesto protect wildlife.
The Duke of Cambridge, who is the president of the nonprofit United for Wildlife(野生动物联盟), launched the Whose Side Are You On campaign earlier this month alongside Beckham to make use of the power of sports to raise awareness of conservation issues around the world.
The pair, both in tailored suits, appeared together at Google Town Hall, the Internet giant’s head quarters in London, to speak about the dangers of illegal hunting.
Speaking of illegal wildlife trade, the former England captain said, “It really is devastating. And we’re in a world where our generation, and the younger generation, can really, really make a difference and we really need to do it now.”
“Are we on the side of the criminals? Or are we on the side of the animals?” he continued. “I know what side we’re all on, and I’m sure you know what side you’re all on.”
Beckham, who worked closely with the Duke on England’s World Cup bid and attended his wedding, heads a team of famous sports stars who back the campaign. The group, including Wimbledon champion Andy Murray, hopes to gain young people’s support on social networks to combat the illegal trade in wildlife products.